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Attention Is Today’s Currency

The business case for Video Strategy is as follows:

 

*      When looking for information on a specific product or service, 60% of people first turn to video – the rest being split between print and online articles, infographics, user manuals, webinars and sales demos


*      Over 500 Million people watch Facebook videos every day


*      More video gets uploaded to YouTube in a single month than the major US television networks have broadcast in 30 years


*      The global average for online video consumption is 84 minutes per day


*      More than 75% of all video views come from mobile devices


*      71% of B2B marketers utilise video (and 66% of B2C marketers do)


*      The revenue of marketers who use video grows 49% faster, compared to the ones who don’t


*      Survey breakdown of preferred platforms –


           YouTube, 82%

           Facebook, 80%

           WhatsApp, 79%

           Instagram, 76%

           Twitter, 44%

           LinkedIn, 30%

           Pinterest, 28%

           TikTok, 24%

           Reddit, 23%

           Tumblr, 10%.


[Source: Social Media Today]

Have a Project in mind?


If you want to pick our brains and together let’s explore ideas for a video marketing campaign that works best for you, then click the Contact button.

CONTACT US

Have a Project in mind?


If you want to pick our brains and together let’s explore ideas for a video marketing campaign that works best for you, then click the Contact button.

CONTACT US

The business case for Video Strategy is as follows:


*   When looking for information on a specific product or service, 60% of people first turn to video – the rest being split between print and online articles, infographics, user manuals, webinars and sales demos


*   Over 500 Million people watch Facebook videos every day


*   More video gets uploaded to YouTube in a single month than the major US television networks have broadcast in 30 years


*   The global average for online video consumption is 84 minutes per day


*   More than 75% of all video views come from mobile devices


*   71% of B2B marketers utilise video (and 66% of B2C marketers do)


*   The revenue of marketers who use video grows 49% faster, compared to the ones who don’t


*   Survey breakdown of preferred platforms – 


      YouTube, 82%

      Facebook, 80%

      WhatsApp, 79%

      Instagram, 76%

      Twitter, 44%

      LinkedIn, 30%

      Pinterest, 28%

      TikTok, 24%

      Reddit, 23%

      Tumblr, 10%. 


[Source: Social Media Today]

Have a Project in mind?


If you want to pick our brains and together let’s explore ideas for a video marketing campaign that works best for you, then click the Contact button.


CONTACT US

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